Investment

Partnership with MobilityFund

HumanKapital has entered into a partnership agreement with MobilityFund - Europe's leading investor in early-stage mobility start-ups.

Together with Horace Dediu - a global authority on future mobility and co-founder of Micromobility Industries - Anders Hedgren has joined MobilityFund as partner responsible for the Fund's micromobility investments.

Micromobility is not new per se. We have had these sustainable mobility options for many years already. What's new - and WHY it is so interesting and rewarding to increase investments in Micromobility right now - is that the benefits of micromobility are now becoming apparent to larger numbers and rapidly growing groups of stakeholders. And when users, investors and legislators all see micromobility as the solution to many of our present mobility challenges the market will grow and mature even faster.

According to McKinsey, the global micromobility market is worth about $180 billion today (2023). By 2030 - only 7 years from now - McKinsey estimates the market to be worth about $440 billion.

This is great news for our health, environment and urban mobility.

This is, of course, also great news for those of us who want to take an active part in the creation of our future mobility ecosystem. Be it as investors, advisors, board members or mentors to the best founders of mobility start-ups.

This is WHY we are investing in Micromobility.

This is WHY we are bringing key players across the whole value chain of mobility together to create world class end-to-end solutions.

Let us catch the best rides – together! 

For more information on MobilityFund please visit www.mobility.fund

For more information on Horace Dediu please visit www.micromobility.io

Keeping a Close Eye on Future Mobility

The mobility landscape is evolving rapidly. With the world being forced to take action to save the environment as well as to improve health and mobility, it is not surprising that both incumbents as well as new entrants are presently investing heavily to be able to offer future modes of mobility.

Any stakeholder who wants to be involved in the movement of people and goods, should identify where and how it want to be engaged in the future – and act now.

As with most transformations due to new technologies and rapid change in demand, opportunities will be huge and growth rates tremendous. But there will also be risks – both associated with action and non-action.

MicroMobility – A Rapidly Growing Segment

MicroMobility is offering the convenience of having easy access to Light (Electric) Vehicles for short distance travelling and movement of goods.

HumanKapital is continuously tracking the development trends and keeping a close eye on existing as well as new stakeholders with the potential of becoming winners in the “MicroMobility Movement”.

Our mission is to be ahead of the game, understanding “when” and “why” the MicroMobility Segment will transform into a profitable and long-lasting market. We are also building scenarios on “how” this transformation will potentially affect the Traditional Bicycle Industry and Trade as well as the present Light Vehicle Market.

European Bicycle Sales Projection - Thousand Units

The Positive Cycling Trend

We are experiencing a very positive cycling trend. Not only in Europe but worldwide. And cycling will continue to have a major role to play in response to mega trends such as #health, #environment and #mobility.

In addition to growing demand and changing consumption patterns, the introduction of new and promising products and technologies makes this market very interesting.

This is also “WHY” new stakeholders, in rapidly increasing numbers, now want to get engaged in cycling and/or micromobility related businesses.

And this, in turn, generates very interesting market movements.

A Market in Transformation

The Bicycle Industry and Trade, as we know it, will not be the same if we look just a few years ahead. And a transformation is very much needed.

The Industry and Trade have the brands and products to meet the end-users rapidly changing demand and expectations – no doubt about that.

But the incumbents urgently need to update their present value propositions which still are too focused on product and price while the end-users are demanding convenience and value-of-use, sustainability and, above all, experience.

The Industry and Trade also lack an up-to-date and efficient supply- and distribution chain. Lack in digitalization, sub-optimal cost structures and rapidly increasing competition from new stakeholder groups require the Bicycle Industry and Trade to act – NOW.

In particular, the last links in the chain – reaching from warehouses to end-users – urgently needs a transformation.

HumanKapital is deeply involved in bicycle related businesses since more than 15 years. And we have every intention to continue.

Investor & Advisor to Bicycle Industry & Trade

HumanKapital is taking an active part in the development of the Bicycle Industry and Trade since 2008. So inspiring!

Based on the knowledge, experiences and networks we have built up – as advisor, executive, board member and/or investor in multiple companies along the present value- and supply chain – we will continue contributing to the growth, expansion and, above all, transformation of the European Bicycle Industry and Trade as we presently know it.